Why We Take Pictures


“I love light and the way it makes the world around me seem so magical. I often see a little detail – the light reflecting off my child’s face, off the water, through the trees – and wonder if everyone finds it as amazing as I do. Or if they even see the world in the same way. I want people to see the beautiful things I see”

 Erica Massingham // @pipedreameve

We take pictures for all kinds of reasons. Because there’s something about capturing that one perfect thing and knowing you’ll have it forever. Because something about the click of the shutter reminds us that this is a moment to be thankful for. Because we’re a little sentimental and we wish they’d stay this small forever, but capturing it makes it feel a little easier to let go and embrace the new.

Together, these thousands of tiny remarkable moments we’ve captured tell our family’s story. We know the story starts in places only we remember, so it’s up to us to tell it. But the challenge has been to find the time and an easy way to tell it.

The Albums is the easiest way to document your family’s days both online and in print so that you can quickly ensure that these moments will never be forgotten.

An Album for Every Occasion

Birthday Party at The Albums
Birthday parties, vacations and holidays are photographed for sure, but afterwards they pile up on our hard drive or in the cloud and are rarely seen again. After this birthday, you can write a story, upload your favorite pictures and create an album in minutes. The party can be remembered and re-lived for years to come online at The Albums and in print with our One-Click Photo Books.

The Albums for Instagram

The Albums for Instagram

If you love using Instagram, you’ll love it here. Keep using Instagram to capture those little moments and just add #thealbums to any post. It will automatically be imported into The Albums alongside your other memories. And if you use a specific hashtag for each of your kids you can use it here too to sort and print your pictures.

Photo Project Albums

Young Photographer

There’s no easier place to upload and organize your photos for any photo project. Unlock your project to link up with other photographers and keep the rest of your albums private for your closest friends and family. Connect your Instagram account to automatically upload your posts into your Project Album using #myproject, and then print it when you’re done!

The Project 365 Launch Guide

A free week long email course to help you successfully begin and complete your Project 365 without the stress.

Simple Pricing

$4.47 a Month for Unlimited Albums

The Albums is member supported to keep this an ad-free and lasting home for our family and yours. Get started today! Your first 10 albums are free.